‘Elite’ business plans offer savings of more than 80 per cent on voice and data bills
LONDON, 20th January 2011 – Tru, the world’s first global mobile network, has launched its Tru for Business Elite voice and data plans. The new intercontinental bundles of minutes, data and texts can be used across all Tru countries[1], saving businesses over 80 per cent on their international roaming bills[2].
With half (48 per cent) of UK organisations having lost business through not staying in touch with colleagues or clients when abroad[3], the new tariffs help businesses to strike a balance between cost cutting and the need to stay connected wherever they are in the world.
The innovative Tru for Business Elite plans include:
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Data, minutes and texts which can be used across all Tru Countries providing over 80% savings on published business roaming rates
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European minutes which can be used across 30 countries offering savings of between 30% and 60% on calls between Europe and the rest of Tru’s Countries
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Unlimited free email access for BlackBerry® customers within Tru Countries
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Local numbers for any or all Tru Countries, making it easy for contacts to stay in touch without footing international call charges
Geraldine Wilson, CEO of Tru, said: “Our mission is to help businesses around the world to thrive by removing the high roaming charges associated with using mobile devices abroad. With Tru there aren’t any codes to dial, no SIMs to swap or complex call back systems. We are a full GSM service which doesn’t punish you for doing business abroad – it’s as simple as that.”
Tru for Business Elite tariff table
| Plan | Price | Voice minutes* | SMS | Tru Data (MB)* | Euro Voice minutes** | Blackberry customers |
| Essential | £20 | 0 | 0 | 0 | 0 | Additional £15 and another 100MB of data |
| Elite 450 | £49 | 450 | 250 | 40 | 100 | No additional cost |
| Elite 800 | £91 | 800 | 400 | 75 | 200 | No additional cost |
| Elite 1500 | £140 | 1,500 | 750 | 500 | 500 | No additional cost |
Tru Logo
*: Usable across the Tru Network (UK, US and Australia)
**: Usable across 30 European countries
Tru customers are also able to buy additional data bundles usable across the entire Tru Network, as well as European voice minutes spanning 30 countries. For more information on Tru’s business services, visit www.truphone.com/business.
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Notes to Editors
[1] As at January 2011: Australia, UK, USA. Hong Kong, Netherlands, Spain coming soon.
[2] Compared with published standard operator business roaming rates.
[3] Survey by Vanson Bourne for Tru, June 2010.
Tru for Business Elite packages are also available with BlackBerry®. Both BlackBerry Enterprise Server (BES) and the BlackBerry Internet Service (BIS) are available to customers.
Contacts
Hill & Knowlton, for Tru
Catherine Jones
020 7413 3725
Chloe Graf, Tru
020 3002 6581
About Tru
Tru is the world’s first global mobile network, helping people and businesses around the world thrive. We provide communications services that save them money and simplify their lives.
Founded in 2006, the company uses innovation to drive convenience up and costs down. The company’s flagship GSM service, Tru, helps international business by charging local rates instead of roaming rates, and low cost international calls, in a growing number of countries throughout the world. Tru offers multiple local numbers on one SIM card, allowing customers and contacts to reach each other without footing the bill of high international call charges.
The company is also a pioneer in the mobile VoIP space. It launched the first downloadable mobile VoIP app for Nokia in 2006 and has since been the first on the iPhone, iPod and iPad devices. Tru supports all leading mobile platforms and devices including Blackberry, iPhone, iPod touch, iPad, Nokia E and N series, and Android.
